New Product Hits & Misses
With over 50,000 products in the average supermarket, people don’t have the time, or the money, to test every product on the shelves and with 15,000 new products every year consumers need to know what’s out there!
So Phil does the testing and the tasting for you and gives the product a rating out of 100 so you know what you can expect when you try something new!
SupermarketGuru does not sell the foods we review, nor receive any compensation from the manufacturers for reviewing or rating them.
Phil taste-tests and judges each product based on the following 8 criteria:
1. (30 points) Taste: The most important attribute of any food
2. (20 points) Value: Is it worth it?
3. (15 points) Health: Based off the nutritional information, is it nutritionally balanced?
4. (15 points) Ingredients: What’s in it, how natural is it?
5. (5 points) Preparation: When applicable, how accurate or good are the directions *
6. (5 points) Appearance: Is it appetizing and does it resemble its photo or description
7. (5 points) Packaging: Is it appropriate for the product and does it have any benefits such as resealability, added freshness, better storage, etc.
8. (5 Points) Sustainability: Is the packaging biodegradable, is it wasteful, is the company endeavoring to offset their carbon footprint?
* products that do not have any preparation will have the full value of these points included in their total score
To see more New Product Hits & Misses visit: http://www.supermarketguru.com
This product is a HIT! Typically I am not a fan of green tea I do not find it very flavorful or aromatic. So if you are like me you have got to try PeLi Teas Silver Needle Jasmine Green Tea. It is very expensive but the taste is well balanced and non-acidic – one of the best green teas I have ever tried and the other thing that I love is right on the front of the package it shows you the proper brewing temperature. Retails for $20 for 3 oz. PeLi Teas, LLC, Beverly Hills, CA 323 651 2282 http://www.peliteas.com
This product is a HIT! If you know anybody under 12 who has a wheat allergy this might just be one of the best presents you could give them. At first blush I was concerned that the Chili Mac Elbow Rice Pasta with a Mild Chili Chicken Sauce and Pinto Beans would not be very kid-friendly, but one taste convinced me otherwise. Just microwave right in the package for 60 seconds and the texture and flavor cook perfectly. My only complaint with this product is the nutritionals: 8 g of sugar, 50 g of carbs and 700 mg of sodium. Retails for $3.99 – $4.29
Allergy Friendly Foods, LLC, St Louis, MO 314 604 2210 http://www.allergaroo.com
This product is a MISS! If you were like me in college you probably wound up sitting in a bar late one night eating popcorn that someone had accidentally, or purposefully – you know who you are – spilled their beer over. Pub-Corn has actually made the process easier by developing a beer flavored popcorn! Now, if that does not sound appealing what about this there is actually no beer in the popcorn just sugar, starch, artificial flavors and medium chain triglycerides. So should you buy this? Not even as a bad joke! Retails for $3.49. Pub-Corn LLC, Columbia, MO 816 838 5296
This product is a HIT! When you first look at Lauras Wholesome Junk Food Lemon-Vanilla Bite-Lettes they might remind you of a Dunkin Doughnuts Munchkin but that is where any similarity ends. These taste great, are vegan and contain no artificial ingredients and are low sodium and low fat. Laura is actually an M.D., but pay that no mind it is her recipe that matters. These are really good do remember that just 2 of these are 120 calories, but they are worth it! Retails for about $6.75
Lauras Wholesome Junk Food®, Marina Del Rey
310 821 9409
I think I found a new trend remember the Munchkin shape that I showed you, well here it is again, but this time as a Giant Flamin Hot Cheeto! To me these look like nothing more than a choking hazard! If you can get past the size of this thing the flavor and texture are actually pretty good and it really does have a slow burn Sister company Lays old slogan was I betcha cant eat just one for these giant Cheetos I would say I betcha cant eat more than 5! This is for fun, so dont bother to look at the ingredients unless you love red 40 lake, yellow 6 lake, yellow 6 or yellow 5 artificial colors. Retails for $2.89 Frito-Lay, Inc., Plano, TX 800 352 4477 http://www.fritolay.com
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