RATINGS and Money !!! It’s all about the ratings and money. Networks were scared that if they didn’t cover the topic of Michael Jackson, then the other networks might sweep the ratings for the week. No network wanted to take the chance of getting blown out of the "Ratings War’" because they "didn’t" cover Michael Jackson. You have to understand how popular this guy was and how many fans and curious viewers he could attract. People who don’t even like Michael Jackson were watching just out of amazement at how popular the guy was and the legions of followers that he had. A network covering Michael Jackson could smell a "bonanza" heading their way with companies buying up commercial time and bidding higher than normal bids to advertise their products while hundreds of millions were watching !!! Michael was "the story" and no network wanted to be left out. Not covering Michael would not have been a smart business move. It’s all about the money and ratings ! Let’s not even get into companies purchasing air time for their product’s commercials. Companies were bidding big time for spots on channels that were covering Michael’s death. The "Bottom Line" here is that the Networks don’t care and don’t give a damn if a small minority or portion of society didn’t want to see Michael Jackson coverage. The reality here is that the "Majority" of people did want Michael Jackson coverage and the Networks knew this and so did the companies that were willing to pay "big bucks" to those Networks for airtime and commercial breaks to advertise their products. This is a capitalistic society…It’s always about the money. Michael was popular with "THREE GENERATIONS" of people ! That’s three generations of "Consumers" ….millions and millions of people and potential profits all sitting in front of their televisions watching Michael Jackson coverage. All together huddled up in front of the family television. Lets be real… there were even people numbering in the thousands who don’t normally even watch television but you better believe they turned on that TV when they heard Michael Jackson had passed away. Guess what they were watching with the rest of us during program breaks…that’s right, Commercials ! $$$$ Cha-Ching $$$ The Networks are not stupid …they can smell money making potential a mile away !!! Ratings and Money my friend…Ratings and Money. This is just my 2 cents ..what do you think ?
I love Michael by the way …RIP
of course its ratings and money! that is how the media functions
the sole aim of the media is to give the people what they want whether it be news, entertainment or in depth reports and as you said three generations knew MJ which is a lot of people wanting tributes and news on him